Privacy Policy

1. Who we are

Inside China Journeys is operated by INSIDE CHINA JOURNEYS LIMITED, Hong Kong Business Registration No. 80824377.

This policy explains how we collect, use, store and share personal information when you visit our website, submit an inquiry, request a quotation, make a booking or use our services.

2. Information we may collect

We may collect:

• name and contact details;
• nationality and country of residence;
• travel dates, group composition and preferences;
• passport or identification information where reasonably required;
• dietary, accessibility, health or emergency information voluntarily provided for service delivery;
• booking, itinerary and payment records;
• messages, emails and customer-support communications;
• website usage and basic device information; and
• feedback and survey responses.

3. Payment information

Payments may be processed through third-party payment providers.

When a hosted payment link is used, we do not directly receive or store the customer’s full payment-card details. Payment providers may process information according to their own privacy and security policies.

4. How we use information

We use personal information to:

• respond to inquiries;
• prepare quotations and itineraries;
• confirm and deliver travel services;
• coordinate with hotels, transport providers, hosts, guides, venues and other suppliers;
• process and reconcile payments;
• provide customer support;
• manage cancellations, refunds and complaints;
• prevent fraud and protect account security;
• comply with legal and regulatory obligations; and
• send marketing communications where consent has been provided.

5. Sharing information

We may share information with:

• our related Mainland China operating company where required for service delivery;
• hotels, transport providers, guides, hosts, venues, restaurants and other suppliers involved in the booking;
• payment processors, banks and financial-service providers;
• website, email, cloud-storage and technology providers;
• accountants, auditors and professional advisers; and
• regulators or authorities where legally required.

We share only information reasonably required for the relevant purpose.

6. International transfers

Our customers and service providers may be located in different countries.

Information may therefore be processed in Hong Kong, Mainland China and other locations required for booking, payment or technical support.

We take reasonable steps to protect information when it is transferred or shared.

7. Retention

We retain personal information only for as long as reasonably necessary for service delivery, customer support, accounting, dispute handling, fraud prevention and legal or regulatory requirements.

8. Security

We use reasonable organisational and technical measures to protect information.

No online or electronic system can be guaranteed to be completely secure, and customers should avoid sending unnecessary sensitive information through unsecured channels.

9. Customer choices and rights

Subject to applicable law, customers may request access to, correction of or deletion of their personal information.

Some information may need to be retained for legal, accounting, fraud-prevention or contractual reasons.

10. Marketing

Marketing messages are sent only where permitted.

Customers may unsubscribe by using the link in the message or by contacting hello@goinsidechina.com.

11. Cookies and website analytics

We use optional website analytics only after you select “Accept analytics.” We use Google Analytics 4, provided by Google, to understand in aggregate how visitors find and use this website. If you decline, our implementation does not load the Google Analytics tag or set analytics cookies.

With your consent, we may store limited attribution information, including campaign parameters, the referring website, landing page, time of visit and certain advertising click identifiers. We do not intentionally send names, email addresses, telephone numbers, form messages or other contact details to Google Analytics. Query strings are removed from page URLs sent to Google Analytics, and referring URLs are reduced to their origin.

Attribution information stored by this website is retained for no more than 90 days. Our current analytics consent does not authorize personalised advertising or advertising-data storage. Advertising click identifiers are not sent as custom Google Analytics event parameters or copied into inquiry forms.

You can change or withdraw your choice at any time using the “Cookie settings” control displayed on the website. Withdrawing consent stops future analytics collection by our implementation and removes this website’s stored attribution record and Google Analytics cookies accessible to this website. Browser or third-party restrictions may prevent the website from deleting every cookie.

Google may process analytics data under its own privacy terms. Please refer to Google’s Privacy Policy for further information.

12. Children

Our services may be used by families, but bookings must be made by an adult.

Personal information about minors should be provided only where reasonably required for the confirmed service.

13. Contact

Privacy questions or requests may be sent to: